Sekambani inotungamira yemukaka yeChina, Yili Group yakahwina "Mubairo weMerit muKukurudzira Kuchinjana Kwenyika Dzese neCoo.peration muIndasitiri yeDairy" yakabudiswa neChina National Committee yeInternational Dairy Federation. Izvi zvinoreva kuti Yili ndiye wekutanga muindasitiri iyi kuita chirongwa chekudyidzana nedzimwe nyika uye akahwina kucherechedzwa kukuru kubva kunharaunda dzepasirese.Kuzivikanwa uku kunoratidza chinzvimbo chakakosha chaYili mubatanidzwa weindasitiri yemukaka wepasi rose uye kuzvipira kwaYili kupa zvigadzirwa zvemukaka zvemhando yepamusoro kune vatengi vepasirese.
Mumakore achangopfuura, Yili anenekushingaira kuwedzera musika wepasi rose uye nekutanga hukama hwekudyidzana nemakambani epasi rese, zvichisimbisa chinzvimbo chayo semutungamiri weindasitiri yemukaka wepasi rose.
Kuzvipira kwaYili kumhando yepamusoro ndicho chinhu chikuru mukubudirira kwayo padanho repasi rose. Nekuomerera kune strict yemhando yepamusoro uye kuisa mari munzvimbo-ye-iyo-inogadzirwa zvigadzirwa, Yili inokwanisa kupa zvigadzirwa zvinosangana nezvinodiwa zvakasiyana zvevatengi pasi rese. Kuzvipira uku kumhando kwaita kuti Yili ave nemukurumbira wakatanhamara mumusika wepasi rose.
Mukuwedzera, Yili's internationization strategy yaita kuti kambani itange hukama hwakasimba nevadyidzani vepasi rose, kusimudzira kudyidzana pamwe nekudyara muindasitiri yemukaka. Izvi hazvingobatsiri Yili chete, asiwo zvinobatsira mukukura nekusimudzirwa kweindasitiri yemukaka yepasi rose.
Kubatana neKwinboninowedzera kusimbisa nzvimbo yeYili sehofori yemukaka yepasi rose. By strictlykuongorora zvigadzirwa zvemukaka wayo nekudzora kunaka, Yili yakawedzera simba rayo repasi rose uye yakagadzira mikana mitsva yekukura nekuwedzera kweYili mupasi rose.airy market.
Sezvo Yili inoramba ichitungamirirakudyidzana kwepasi rose kwemukaka, kambani inoramba yakazvipira kune yayo yakakosha kukosha kwemhando, hunyanzvi uye kusimudzira. Yili's internationalization strategy haisi kungowedzera chimiro chekambani pamusangano wepasi rose, asiwo inosimudzira kukura nekuvandudzwa kwekambani yese yemukaka.
Pakazara, Yili yakabudirira kuita hurongwa hwayo hwekudyidzana nedzimwe nyika uye yakawana kuzivikanwa kubva kunharaunda dzepasirese, ichiratidza basa rakakosha rekambani mukubatana kweindasitiri yemukaka. Nekubatana nemakambani akaita seKwinbon uye kuchengetedza kuzvipira kwayo kumhando yepamusoro, Yili inogadza muenzaniso kune mamwe makambani emukaka ari kutsvaga kuwedzera kusvika kwavo uye kuita zvine musoro padanho repasi rose.
Nguva yekutumira: Zvita-22-2023